Womanhood was born from a social awareness campaign assignment. I decided to do a campaign around how hard it is for women to get tubal ligation. I had several ideas, but the strongest idea came from the thought of using doctor's prescription pads. I decided to use the papers as a representation of doctors silencing women. The campaign was designed with full spread and single spread for a magazine in mind, as well as poster. Winner of a Silver ADDY for magazine campaign.
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